I was in Boston a week or so ago and after getting accosted by Occupy Boston I stopped into one of the many Boylston Street brunch joints for an Irish Breakfast and (what else for breakfast?) a Manhattan. I snagged a seat at a window table where I could blog and also people-watch and camped for two hours.
It appears the meal is a triumph of expert-testimony marketing:
“The full breakfast traditionally comprises several fried foods, usually including bacon and eggs, and is popular throughout the British Isles and other parts of the English-speaking world. The name “bacon and eggs” was popularised by Edward Bernays in the 1920s. To promote sales of bacon, he conducted a survey of physicians and reported their recommendations that people eat hearty breakfasts. He sent the results of the survey to 5,000 physicians, along with publicity touting bacon and eggs as a hearty breakfast.”